Y’all Yeti for this?

Holiday hair accessories sell better as gift-able items when packaged as character based artwork on specialized die-cut cards.. YETI FOR THE HOLIDAYS? was designed for the 2023 Holiday Novelty line and would be my 3rd character driven novelty card sold into stores. Before artwork design kick-off begins, the research beforehand determines what the concept will entail. The results show that Yeti Snow Monsters were about to have their moment in consumer trends. Designed to a FROSTY FAIRYTALE theme, featuring a special die-cut and added glitter headband and bow.

Icy Blues and Purple for Sparkle (of course), A Snow Monster Mood Board includes a Blue satin following this specific season’s trending Pantone Color Blue

FROSTY FAIRYTALE | Snow happy novelty line

In addition to the special die-cut YETI card, I designed and wrote the copy for the companion cards and gift boxes used on the remaining novelty items in this line.

proven performers

Items sold off clip strips and marketed as stocking stuffers have more value and offer unique purchasing options for consumers.